## About this roleThe Tie is where institutions meet digital assets. Founded in 2017 and headquartered in New York City, The Tie provides market intelligence, advisory, infrastructure, and compliant communication solutions that power institutional participation in digital assets.Today, hundreds of the world's leading asset managers, hedge funds, banks, exchanges, and token issuers use The Tie to better understand and access the market through The Tie Terminal, APIs, StakingRewards, conferences, staking and infrastructure solutions, Liquidity.Land, The Tie Capital, and compliant messaging solutions.#### The PositionAs a Director of Sales, you are client-facing, have excellent relationship building skills, and a solid track-record for closing enterprise deals.You will be assigned a defined set of Ideal Customer Profiles (ICPs) and will be responsible for driving new business across those segments. This includes identifying and prospecting high-potential accounts, building relationships with key decision-makers, and developing a strong understanding of each ICP to recognize where our suite of products and services can create value.You will own the sales process from initial outreach through close, with a focus on generating pipeline and winning new logos.In addition to selling our products and solutions at the enterprise level, you will have the opportunity to drive sponsorship revenue for our exclusive institutional events.Successful candidates are able to work in a fast-paced start-up environment and are open to new projects and challenges.#### ResponsibilitiesBuild and maintain a robust sales pipeline and drive new revenue across multiple product lines which can include The Tie Terminal, APIs, data redistribution, event sponsorships, and stakingConsistently meet or exceed established sales KPIs and revenue quotasMaintain accurate and timely pipeline, opportunity, and activity data in the CRMAttend conferences and events to generate new opportunities#### Independently### Tools & Tech StackOutreach### Selling MotionSales CycleEnterprise6–18 month cycles, complex multi-stakeholder dealsProspectingOutbound-HeavySelf-sourced pipeline via cold outreachBuyer PersonaC-SuiteSelling to executive decision-makers### Requirements at a GlanceBachelor's Degree·RequiredProspecting·Required skill### Typical Day — Sales ManagerExecutive deal support3–5/weekForecast & commit2×/weekStrategic deal coaching3–5/weekEstimates based on role type and selling motion — actual may vary by company.### SaaS — Interview IntelTypical Sales Cycle30–90 days (SMB) · 3–9 months (Mid-Market) · 6–18 months (Enterprise)Common Buyer Objections* "We're locked into a contract with [competitor]"* "We built something in-house already"* "We don't have budget until next quarter"* "Our team won't adopt another tool"Key Industry MetricsARR / MRRNet Revenue Retention (NRR)CAC Payback PeriodLogo Churn vs Revenue ChurnACV (Avg Contract Value)Magic NumberHot Topics to Reference* • AI-native product disruption* • PLG vs sales-led motion debate* • Vertical SaaS consolidation* • Usage-based pricing modelsUse these insights to speak the buyer's language in interviews.## Tagssales—How do you coach underperforming reps?Template question—Describe your forecasting methodology.Template question—How do you structure onboarding for new hires?Template questionRole InsightsThis leadership position involves both strategic planning and hands-on coaching of the sales team.Expect to work with recurring revenue models where customer retention is as important as acquisition.Remote positions in sales offer flexibility but require strong self-discipline and proactive communication with distributed teams.#J-18808-Ljbffr