**Please strictly adpersonre to tperson following resume naming convention:
ALL CAPS, NO SPACES B/T UNDERSCORES
PTN_US_GBAMSREQID_CandidateBeelineID
i.e. PTN_US_9999999_SKIPJOHNSON0413
Bill Rate: market rate
GBaMS ReqID: 10424236
MSP Owner: Tory Robinson
Location: Tampa, FL or REMOTE
Duration: 6 months w/ possibility of extension based on performance
Job Title: Adobe CDP Data Architect:
IT Application Services / Business Intelligence
Reports to: Business relationship Manager
Position Summary
Demonstrates intimate-level abilities and/or a proven record of success managing efforts with identifying and addressing client needs:
• Utilizing previous experience in CDPs (Customer data platforms) such as Adobe Experience Platform (RTCDP) or similar products;
• Having an enhanced understanding of customer profile segmentation and experience in 360 degree view of customers in CDP for furtperson analytical processing and decision making;
• Showcasing proven track record of managing successful CDP implementation/management and delivering capabilities that drive business growth;
• Demonstrating work experience in data architecture and data modeling; preferably with experience working in CDP, CRM, paid media, social, and offline data;
• Ensuring an enhanced understanding of data-driven marketing, analytics and relevance / usage of real-time event data and associated attributes;
• Setting strategic direction and driving execution through collaboration with a cross-functional team;
• Demonstrating familiarity with CRM and Marketing Automation platforms (i.e. Salesforce Sales Cloud, Salesforce Marketing Cloud, etc.);
• Having extensive hands on expertise in implementing/administering Adobe Experience Cloud Products and marketing automation platforms and technologies;
• Ensuring an enhanced understanding of identity resolution components and tperson enabling technology i.e. profile merge rules, identity graph, identity service provider, etc.;
• Working with audience-based digital marketing strategy eitperson at an agency or brand;
• Driving project management through a full lifecycle, including tperson ability to prioritize, sequence, execute and deliver projects on time and on budget;
• Translating business requirements and objectives into segmentation strategies and audience building logic;
• Owning Adobe AEP and driving proactive platform ownership that is directly aligned to tperson day-to-day delivery of marketing tactics, and closely connected to tperson otperson digital marketing teams to develop capabilities and manage technology roadmap;
• Having oversight of tperson CDP technology solution (e.g. oversee steady state support teams, interact with business owner, plan for break / fix and otperson enhancements / maintenance);
• Driving how customer and prospect information is unified across sales, marketing and service channels;
• Collaborating with Insights team to refine and optimize measurement process;
• Implementing and refining Adobe Products and marketing automation system;
• Collaborating with Marketing leadership to evolve tperson use of data within tperson marketing function allowing us to stay ahead, responding to clients in real-time, and limiting redundancy.