Job Details

Students may only have 5 open job applications at a time.Work Experience:Entry-Level (Foundational)Work Experience Description:Suitable for students with basic foundational knowledge and little to no practical experience, ideal for freshmen or sophomores who have completed only introductory courses.

Job Summary

The Willes Center for International Entrepreneurship is seeking a creative and organized Marketing Specialist to oversee all marketing efforts for the Center, including its flagship business competitions. This position offers a comprehensive experience in various aspects of marketing, providing an excellent opportunity for students to build a robust skill set in a dynamic and supportive environment.

Primary Responsibilities

Marketing Strategy and Planning

• Develop and execute marketing strategies that align with the goals of the Willes Center and BYU-Hawaii's mission.
• Manage the marketing calendar to ensure timely promotion of events, competitions, and other initiatives.

Content Creation and Graphic Design

• Create engaging content for social media, print, and digital platforms that effectively communicates the Willes Center's mission and events.
• Design marketing materials, including posters, flyers, social media graphics, and digital ads, ensuring consistency with university branding guidelines.

Social Media Management

• Regularly post and monitor content across all relevant social media platforms, engaging with the audience and responding to inquiries.
• Track and analyze social media performance to optimize content and strategies for better engagement.

Event Promotion and Awareness

• Stay informed about university and Willes Center events, ensuring they are effectively promoted to target audiences.
• Coordinate marketing efforts with University Branding and University Communications teams to ensure alignment and maximize reach.

Collaboration and Communication

• Work closely with the Willes Center Manager to align marketing efforts with the Center's goals and objectives.
• Collaborate with other departments, including University Communications, to enhance marketing outreach and ensure message consistency.

Additional Duties

• Assist in organizing and promoting interviews, live streams, and other media opportunities.
• Maintain up-to-date knowledge of marketing trends and best practices, applying them to the Center's marketing initiatives.

Job Requirements

Skills and Abilities

• Proficient in graphic design software (e.g., Adobe Express, Canva) and content creation tools.
• Strong understanding of social media platforms and content strategies.
• Excellent written and verbal communication skills.
• Ability to manage multiple projects simultaneously and meet deadlines.
• Strong attention to detail and commitment to maintaining brand consistency.

Commitment Requirements

• Must commit to working 19 hours per week across two semesters (Fall and Winter).
• Cannot participate as a competitor in the Great Ideas or Empower Your Dreams competitions during employment.
• Must be available to work flexible hours, including some evenings and weekends during key events.

Benefits

• Gain broad marketing experience, including social media management, content creation, graphic design, print, and digital marketing, interviews, and live streams.
• Learn about entrepreneurship and gain exposure to real-world business practices.
• Build a strong portfolio with diverse marketing projects.
• Work closely with experienced professionals and expand your professional network.

Education:

Current student at BYU-Hawaii, ideally pursuing a degree in Marketing, Communications, Graphic Design, or a related field. Preferred but not required.

Work Experience

Previous experience in marketing, social media management, or graphic design is preferred but not required.

Physical Demands

Varies based on student job type: Clerk/Cashier/General Office: Air-conditioned office environment with minimal physical effort.

*Must exemplify the university Honor Code, including the Dress and Grooming Principles and Expectations

*Preference will be given to students who can work during academic breaks